Spring and summer
(Continued from page 1) APRIL The year was a busy one for Burger King. The Miami-based QSR chain rolled out the largest menu expansion in its 58-year history, adding about 10 new items to BK menu’s across the country. The new items included premium Garden Fresh salads, snack wrap sandwiches, fruit smoothies, chicken strips and frappe drinks. While observers noted that QSR competitors already offered such items, a BK spokesman said the new selections were a response to consumer ...
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Contact: Desiree Torres Desiree.Torres@penton.com