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Tech Tracker: How digital tech is capitalizing on the hot restaurant reservations market
Tock and Google now offer experience reservations; Diibs launches as a platform for bidding on last-minute reservations
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In the past, consumers did not associate convenience stores with a quality meal, but as these chains have been improving their food and beverage offerings in recent years, this perception has been changing — and the quick-service segment has been affected by the shift. With C-stores’ share of quick-service visits rising from 9.3 percent in 2011 to 10 percent in the year ended August 2016, it’s clear that consumers have been responding positively to what the C-store segment offers in terms of quality, variety, price and convenience.
Here’s a closer look at 5 convenience-store brands posing the biggest threat to quick service, and what they bring to the table.