Captain D’s Seafood Restaurant announced Wednesday that Bindi Menon will be promoted from vice president of national marketing to become the chain’s first chief marketing officer.
Menon has been with the Nashville-based fast-casual seafood brand for 15 years in various roles, including director of marketing and vice president of marketing strategy and insights.
"Being part of a successful and supportive company such as Captain D's is incredibly rewarding, and I am excited for this opportunity to take our marketing to new heights," she said in a statement.
In her new role, Menon will oversee all aspects of Captain D's marketing, including product innovation, customer insights, and digital and social campaigns. Her promotion is timed in conjunction with Captain D’s planned aggressive expansion in new markets nationally.
"Since her first introduction to the brand as a senior analyst in 2005, Bindi has steadily become an integral part of Captain D's," Phil Greifeld, CEO and president of Captain D's, said in a statement. "Her leadership in marketing promotions and overall dedication to the company has led to this well-deserved promotion. I look forward to working with Bindi directly and have full confidence her contributions will surpass our expectations."
Captain D’s Seafood Restaurant currently has 540 restaurants in 23 states.
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