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Long John Silver’s promotes Blain Shortreed to CEOLong John Silver’s promotes Blain Shortreed to CEO

Yum Brands veteran said he’s preparing the seafood chain for growth

Bret Thorn, Senior Food Editor

January 19, 2021

2 Min Read
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Long John Silver’s has promoted Blain Shortreed to CEO from president, the quickservice seafood chain said Tuesday.

He replaces James O’Reilly, who became Smokey Bones’ CEO in November of 2019.

Shortreed joined the quickservice chain in January of 2019 as chief operating officer, and he was promoted to president in June of that year.

He is a veteran of Yum Brands, which owned Long John Silver’s until it sold it in 2011.

Blain_Shortreed.jpgShortreed, left, spent 28 years at Yum, parent company of KFC, Pizza Hut, Taco Bell and The Habit Burger Grill. Career highlights there include head of Pizza Hut’s Middle East/North Africa division and vice president of operations for Pizza Hut USA.

“We’re excited to have Blain on board to lead our fleet of restaurants into the future,” Long John Silver’s board of directors chair Rick Duffy said in a statement. “Since our launch in 1969, Long John Silver’s mission has been to make the unique seafood experience from the coasts accessible to everyone. While our core offerings still enjoy popularity with people across the country, we knew it was time for new investments and leadership to ensure we’re serving treasured moments to every guest, while becoming ‘America’s Favorite Seafood Restaurant.’ Based on the progress we’ve made since Blain came aboard, we’re confident he is the right person to lead this charge of change.”

Related:Smokey Bones names James O’Reilly as CEO

Shortreed said in a statement that he was moving the restaurant chain from a period of stabilization to one of growth.

“We’re moving the brand from surviving to thriving,” he said. “We’re restructuring the business for growth; reinvesting in assets; strengthening training, development, marketing and technology; and focusing on giving our core consumer — and new customers — a better experience only Long John Silver’s can provide.”

The chain based in Louisville, Ky., operates and franchises nearly 700 restaurants.

Contact Bret Thorn at [email protected] 

Follow him on Twitter: @foodwriterdiary

About the Author

Bret Thorn

Senior Food Editor, Nation's Restaurant News

Senior Food & Beverage Editor

Bret Thorn is senior food & beverage editor for Nation’s Restaurant News and Restaurant Hospitality for Informa’s Restaurants and Food Group, with responsibility for spotting and reporting on food and beverage trends across the country for both publications as well as guiding overall F&B coverage. 

He is the host of a podcast, In the Kitchen with Bret Thorn, which features interviews with chefs, food & beverage authorities and other experts in foodservice operations.

From 2005 to 2008 he also wrote the Kitchen Dish column for The New York Sun, covering restaurant openings and chefs’ career moves in New York City.

He joined Nation’s Restaurant News in 1999 after spending about five years in Thailand, where he wrote articles about business, banking and finance as well as restaurant reviews and food columns for Manager magazine and Asia Times newspaper. He joined Restaurant Hospitality’s staff in 2016 while retaining his position at NRN. 

A magna cum laude graduate of Tufts University in Medford, Mass., with a bachelor’s degree in history, and a member of Phi Beta Kappa, Thorn also studied traditional French cooking at Le Cordon Bleu Ecole de Cuisine in Paris. He spent his junior year of college in China, studying Chinese language, history and culture for a semester each at Nanjing University and Beijing University. While in Beijing, he also worked for ABC News during the protests and ultimate crackdown in and around Tiananmen Square in 1989.

Thorn’s monthly column in Nation’s Restaurant News won the 2006 Jesse H. Neal National Business Journalism Award for best staff-written editorial or opinion column.

He served as president of the International Foodservice Editorial Council, or IFEC, in 2005.

Thorn wrote the entry on comfort food in the Oxford Encyclopedia of Food and Drink in America, 2nd edition, published in 2012. He also wrote a history of plated desserts for the Oxford Companion to Sugar and Sweets, published in 2015.

He was inducted into the Disciples d’Escoffier in 2014.

A Colorado native originally from Denver, Thorn lives in Brooklyn, N.Y.

Bret Thorn’s areas of expertise include food and beverage trends in restaurants, French cuisine, the cuisines of Asia in general and Thailand in particular, restaurant operations and service trends. 

Bret Thorn’s Experience: 

Nation’s Restaurant News, food & beverage editor, 1999-Present
New York Sun, columnist, 2005-2008 
Asia Times, sub editor, 1995-1997
Manager magazine, senior editor and restaurant critic, 1992-1997
ABC News, runner, May-July, 1989

Education:
Tufts University, BA in history, 1990
Peking University, studied Chinese language, spring, 1989
Nanjing University, studied Chinese language and culture, fall, 1988 
Le Cordon Bleu Ecole de Cuisine, Cértificat Elémentaire, 1986

Email: [email protected]

Social Media:
LinkedIn: https://www.linkedin.com/in/bret-thorn-468b663/
Facebook: https://www.facebook.com/bret.thorn.52
Twitter: @foodwriterdiary
Instagram: @foodwriterdiary

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