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Bloomin’ Brands reduces Aussie Grill fast-casual footprintBloomin’ Brands reduces Aussie Grill fast-casual footprint

Outback parent opened the first drive-thru version of its spinoff brand in 2020

Ron Ruggless, Senior Editor

January 3, 2025

1 Min Read
Aussie Grill Front cropped
Bloomin' Brands has reduced the footprint of its Aussie Grill fast-casual concept.Bloomin' Brands Inc.

Bloomin’ Brands Inc., parent to the Outback Steakhouse and other casual-dining brands, is reducing its footprint of the fast-casual Aussie Grill by Outback concept, which began as an Outback spinoff.

In 2020, Bloomin’ Brands opened its first standalone drive-thru version of the fast-casual Aussie Grill by Outback brand in Lutz, Fla.

The Tampa, Fla.-based parent to Outback Steakhouse, Carrabba’s Italian Grill, Bonefish Grill, and Fleming’s Prime Steakhouse and Wine Bar opened the restaurant in Lutz, about 15 miles north of Tampa, and worked on it during the coronavirus pandemic.

Aussie Grill eventually had eight domestic locations, but those have been reduced to two in Florida and one in Canton, Mich. The Aussie Grill website indicates the concept still has locations at Raymond James Stadium in Tampa, Fla., and at the Frank and Carol Morsani Hall on the University of Tampa campus.

A company spokesperson on Thursday confirmed that three domestic units remained open.

Bloomin' announced some of the closures early in 2024.

For the third quarter ended Sept. 24, Bloomin’s net income slipped to $6.9 million, or eight cents a share, compared to $44.5 million, or 45 cents a share, in the prior-year quarter. Revenues fell to $1.039 billion from $1.080 billion in the same quarter last year.

Related:Outback parent Bloomin' Brands opens 2-story Aussie Grill in Hong Kong

Same-store sales in the third quarter were down 1.5% for all of Bloomin’s domestic system, with declines of 1.3% at Outback, 1.5% at Carrabba’s, 4.1% at Bonefish, and an increase of 1.2% at Fleming’s.

As of Sept. 24, Bloomin’ Brands owned 1,463 restaurants.

Contact Ron Ruggless at [email protected]

Follow him on X/Twitter: @RonRuggless

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About the Author

Ron Ruggless

Senior Editor, Nation’s Restaurant News / Restaurant Hospitality

Ron Ruggless serves as a senior editor for Informa Connect’s Nation’s Restaurant News (NRN.com) and Restaurant Hospitality (Restaurant-Hospitality.com) online and print platforms. He joined NRN in 1992 after working 10 years in various roles at the Dallas Times Herald newspaper, including restaurant critic, assistant business editor, food editor and lifestyle editor. He also edited several printings of the Zagat Dining Guide for Dallas-Fort Worth, and his articles and photographs have appeared in Food & Wine, Food Network and Self magazines. 

Ron Ruggless’ areas of expertise include foodservice mergers, acquisitions, operations, supply chain, research and development and marketing. 

Ron Ruggless is a frequent moderator and panelist at industry events ranging from the Multi-Unit Foodservice Operators (MUFSO) conference to RestaurantSpaces, the Council of Hospitality and Restaurant Trainers, the National Restaurant Association’s Marketing Executives Group, local restaurant associations and the Horeca Professional Expo in Madrid, Spain.

Ron Ruggless’ experience:

Regional and Senior Editor, Informa Connect’s Nation’s Restaurant News and Restaurant Hospitality (1992 to present)

Features Editor – Dallas Times Herald (1989-1991)

Restaurant Critic and Food Editor – Dallas Times Herald (1987-1988)

Editing Roles – Dallas Times Herald (1982-1987)

Editing Roles – Charlotte (N.C.) Observer (1980-1982)

Editing Roles – Omaha (Neb.) World-Herald (1978-1980)

Email: [email protected]

Social media:

Twitter@RonRuggless

LinkedIn: www.linkedin.com/in/ronruggless

Instagram: @RonRuggless

TikTok: @RonRuggless

 

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