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CMO Perspectives: Josh Kern of Smashburger CMO Perspectives: Josh Kern of Smashburger

This interview is part of CMO Perspectives, presented by NRN in partnership with the National Restaurant Association’s Marketing Executives Group. The monthly feature explores how leading executives are navigating the ever-changing restaurant marketing landscape. In this installment, Clay Dover, CMO of Pei Wei, discusses being a leader in the competitive better burger segment with Smashburger chief marketing officer Josh Kern.

byClay Dover, Chief Marketing Officer

Jun 21, 2016

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1 Min Read

Tender Greens builds infrastructure for growth Tender Greens builds infrastructure for growth

byLisa Jennings

Jun 17, 2016

1 Min Read

Tender Greens CEO discusses development of ‘conscious company’Tender Greens CEO discusses development of ‘conscious company’

byAnita Jones-Mueller

Jun 14, 2016

1 Min Read

fastcasual restaurant executives

5 qualities of successful fast-casual chains 5 qualities of successful fast-casual chains

Jun 14, 2016

1 Min Read

Pollo Tropical names new corporate executive chef Pollo Tropical names new corporate executive chef

Jun 14, 2016

1 Min Read

Emerging Chains

Pizza concept Midici hits accelerator on growth Pizza concept Midici hits accelerator on growth

byLisa Jennings

Jun 10, 2016

1 Min Read

The Crack Shack chicken

Emerging Chains

The Crack Shack plots growth along California coast

The Crack Shack plots growth along California coast

byLisa Jennings, Executive Editor

Lemonade restaurant

Lemonade Restaurant Group wins another significant investment

Lemonade Restaurant Group wins another significant investment

byLisa Jennings, Executive Editor

Mergers & Acquisitions

Big Shake Shack investor raises $9.6B

Big Shake Shack investor raises $9.6B

byJonathan Maze, Editor in Chief

Wingstop debuts social ordering platform

Wingstop debuts social ordering platform

byRon Ruggless, Senior Editor

Quiznos CEO Doug Pendergast steps down

Quiznos CEO Doug Pendergast steps down

Quiznos CEO Doug Pendergast steps down

byLisa Jennings, Executive Editor

Chipotle drops attempt to trademark ‘better burger’

Chipotle drops attempt to trademark ‘better burger’

Chipotle drops attempt to trademark ‘better burger’

byLisa Jennings, Executive Editor

Zoes Kitchen restaurant

Zoe’s Kitchen sales rise on menu additions

Zoe’s Kitchen sales rise on menu additions

byRon Ruggless, Senior Editor

Pay for restaurant CEOs on the rise

Pay for restaurant CEOs on the rise

byJonathan Maze, Editor in Chief

Portillos hot dog

Portillo’s speaks the language of expansion

Portillo’s speaks the language of expansion

byJonathan Maze, Editor in Chief

Pei Wei restaurant

An inside look at Pei Wei’s new prototype

An inside look at Pei Wei’s new prototype

byRon Ruggless, Senior Editor

BD’s Mongolian Grill sees fast casual in its future

BD’s Mongolian Grill sees fast casual in its future

byJonathan Maze, Editor in Chief

Mama Fu’s names president, CFO

Mama Fu’s names president, CFO

byRon Ruggless, Senior Editor

Tech spotlight: Wingstop upgrades online ordering

Tech spotlight: Wingstop upgrades online ordering

byLisa Jennings, Executive Editor

7 questions with Newk’s CEO: Minimum wage, food safety, more

7 questions with Newk’s CEO: Minimum wage, food safety, more

byRon Ruggless, Senior Editor

Pei Wei fine-tunes look, menu and smartphone app

Pei Wei fine-tunes look, menu and smartphone app

byRon Ruggless, Senior Editor

Freshii takes a shot at froyo

Freshii takes a shot at froyo

byJonathan Maze, Editor in Chief

Tom Ryan takes more hands-on role at Smashburger

Tom Ryan takes more hands-on role at Smashburger

Shake Shack chicken sandwich drives 1Q sales

Shake Shack chicken sandwich drives 1Q sales

byJonathan Maze, Editor in Chief

Chipotle hired big-gun food-safety experts

Chipotle hired big-gun food-safety experts

byLisa Jennings, Executive Editor

Qdoba to promote COO Keith Guilbault to president

Qdoba to promote COO Keith Guilbault to president

byLisa Jennings, Executive Editor

Pollo Tropical moves up media launch in Atlanta

Pollo Tropical moves up media launch in Atlanta

byRon Ruggless, Senior Editor

CDC to Chipotle: Outbreak updates protect public

CDC to Chipotle: Outbreak updates protect public

byLisa Jennings, Executive Editor

In delivery world, packaging matters

In delivery world, packaging matters

byRon Ruggless, Senior Editor

Wingstop works to grow digital orders

Wingstop works to grow digital orders

byRon Ruggless, Senior Editor

McDonald's is testing garlic fries

McDonald's is testing garlic fries

byJonathan Maze, Editor in Chief

Emerging Chains

Tom Ryan named chief brand officer at Smashburger

Tom Ryan named chief brand officer at Smashburger

byJonathan Maze, Editor in Chief

Emerging Chains

ShopHouse continues slow and steady growth

ShopHouse continues slow and steady growth

byLisa Jennings, Executive Editor

Not everything delivers: Saying no to delivery

Not everything delivers: Saying no to delivery

byJonathan Maze, Editor in Chief

Emerging Chains

New Smashburger CEO wants to take brand into new era

New Smashburger CEO wants to take brand into new era

byJonathan Maze, Editor in Chief

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