Nearly every wall surface is covered in 4K television screens, managed by a centralized audio/visual receiver that can control all of the TVs. The restaurant also features LED lighting designed to change based on crowd levels and sports team colors.  

The restaurant space is divided into four areas: main dining area, bar, the dugout and MVP area. The dugout, shown here, is made of wooden bleachers recycled from basketball courts and serves as a space-saving solution for customers gathered at the front of the restaurant waiting for tables.

“On a big night — like a UFC fight or a primetime NFL game — the bleachers transform from a cool waiting spot to one of the best seats in the bar,” Luke DeRouen, Buffalo Wild Wings vice president of brand experience and activation, said in a statement.

Part private-viewing room, part-alternate community seating area, the MVP room — designated for customers age 21 and up — features lounge-like seating and three TVs. The area will be equipped with the latest video game consoles (including Xbox, PlayStation, Nintendo and Super Nintendo Classics) for gaming tournaments as well as six self-pour beer taps at select locations.

“The local experience will be different for every community, and that’s exactly what we want,” DeRouen said. “We now have an ideal spot to host local radio remotes and coaches shows, as well as an area for the local high school star to sign his letter of intent to play college ball.”

The space can be reserved for games or events, and otherwise will be available on a first-come, first-serve basis.

The redesigned bar will be made from recycled basketball courts and will feature two rows of beer taps and bartenders pouring from a revamped cocktail list. The bar will feature televisions on all sides, so patrons can see the game from practically anywhere they sit. 

The glass-enclosed patio area has gotten a makeover too: Roll-up garage doors and skylights give the area an urban industrial feel. The area can also be closed off for private events.

The redesigned locations also have a dedicated area for order pickup to avoid confusion inside the restaurant as well as designated parking spots outside for to-go customers.